This video is still being processed. Please check back later.

Content Driven Design

Learn about content driven design and how to build a content strategy.

About this course

Do you know what site copy is and why it’s important for your site? We'll show you why copy and microcopy matter. 

 

At the end of this course, you'll know how to:

  • Implement content driven design in your project
  • Build a content strategy that matches your site design
  • Identify and use microcopy to drive conversions for your site

 

For a better experience, you should have:

  • Chrome or Safari browser
  • Headphones or speakers
  • No coding or design experience necessary
  • Taken Intro to Web Design

 

  • Anath Abenzour

    Template Designer

  • Shoshana Brickman

    Product Writer

Curriculum1 hr

  • Course Overview 1 min
  • Importance of Content-Driven Design
  • Content Strategy that Match your Design 6 min
  • Content & Consistency 1 min
  • Content-Driven in Action
  • Site Content Deep Dive 3 min
  • Buttons & Call-to-Action 3 min
  • Text to Highlight Elements 2 min
  • Minimalist Text & User Impact 14 min
  • Testimonials 2 min
  • Contact Form 3 min
  • Footer Text 1 min
  • Writing Great Copy for Great Websites
  • What Makes Great Site Content 3 min
  • Voice & Tone 2 min
  • Have a Conversation with Visitors 5 min
  • Microcopy: Small Stuff that Matters 4 min
  • Quick Tips to Write Great Copy 6 min
  • Course Review
  • Review Quiz 5 min
  • Survey 2 min
  • Additional Resources 20 min
  • Course Summary 1 min

About this course

Do you know what site copy is and why it’s important for your site? We'll show you why copy and microcopy matter. 

 

At the end of this course, you'll know how to:

  • Implement content driven design in your project
  • Build a content strategy that matches your site design
  • Identify and use microcopy to drive conversions for your site

 

For a better experience, you should have:

  • Chrome or Safari browser
  • Headphones or speakers
  • No coding or design experience necessary
  • Taken Intro to Web Design

 

  • Anath Abenzour

    Template Designer

  • Shoshana Brickman

    Product Writer

Curriculum1 hr

  • Course Overview 1 min
  • Importance of Content-Driven Design
  • Content Strategy that Match your Design 6 min
  • Content & Consistency 1 min
  • Content-Driven in Action
  • Site Content Deep Dive 3 min
  • Buttons & Call-to-Action 3 min
  • Text to Highlight Elements 2 min
  • Minimalist Text & User Impact 14 min
  • Testimonials 2 min
  • Contact Form 3 min
  • Footer Text 1 min
  • Writing Great Copy for Great Websites
  • What Makes Great Site Content 3 min
  • Voice & Tone 2 min
  • Have a Conversation with Visitors 5 min
  • Microcopy: Small Stuff that Matters 4 min
  • Quick Tips to Write Great Copy 6 min
  • Course Review
  • Review Quiz 5 min
  • Survey 2 min
  • Additional Resources 20 min
  • Course Summary 1 min